Klaviyo, a leading platform in data and marketing automation, has announced the appointment of Adil Wali as its new Chief Product Officer. Wali, a seasoned entrepreneur and product leader, brings a wealth of experience from the commerce and technology sectors. He has founded multiple successful ventures, including the online retailer ModCloth and an e-commerce platform, and most recently served as Head of Product for Meta FinTech, overseeing payments for Meta. Having previously been a Klaviyo customer, Wali has a deep understanding of the platform's strengths and opportunities for expansion. His appointment aligns with Klaviyo's mission to deliver superior capabilities to its customers, enhancing its ability to build meaningful consumer relationships in an increasingly digital world.
Klaviyo CEO and Co-Founder Andrew Bialecki expressed enthusiasm for Wali's unique expertise, which blends entrepreneurial agility with experience in scaling mature organizations. With Wali at the helm of product innovation, Klaviyo plans to accelerate its delivery of solutions tailored to the needs of its growing customer base and partner ecosystem. Founded in 2012, Klaviyo remains committed to empowering businesses with tools for growth and sustainability. Bialecki emphasized the alignment of Wali’s vision and skills with Klaviyo’s dedication to innovation and speed.




















